Bumped is on a mission to build lasting 1:1 relationships between brands and their customers. Restaurants are working to build loyalty in an industry where the customer is inundated with choice, making relationships and rapport more important than ever.
How Bumped Works
No tech integration required
- Invite your customer to create a Bumped brokerage account
- Determine the behaviors that matter - increasing visits or spend, signing up for your loyalty program, etc
- Reward the behaviors you seek
Get an invite from a brand
- Accept an invite
- Set up their account
- Get rewarded in fractional shares of stock or ETFs
Bumped converts cash rewards into fractional stock or ETFs for customers.
Visibility and Personalization
Bumped gives you a broad understanding of your competitive market and a laser-focus on the outcomes that matter most to you.
Rewarding in stock and ETFs is a fresh approach to loyalty marketing that builds your brand, rather than diminishes it.
You get total control over your rewards. Measure the impact of your marketing spend against the outcomes you’re looking for.
Restaurants Use Cases
The following are examples of how you can leverage Bumped to achieve your loyalty goals — the outcomes aren’t mutually exclusive, and often the results span multiple categories.
Increase Visits and Overall Spend
We can target consumers that cross shop with you and competitors every month, and only reward the consumers who truly change their behavior and spend more with you.
With no tech integration, we can help you:
- Capture market share by targeting consumers who dine regularly with competitors, in key geographies and/or to key demographic segments
- Increase monthly visits, average basket size, and total spend by rewarding consumers who change their behavior and dine more with you.
- Drive menu-specific promotions (i.e. come in to try this item in the next month to get additional rewards)
- Target offers and promotions to key demographic segments and/or in specific geographies
Get a reward when you spend at Your Restaurant
New Customer Acquisition
Segment and target consumers who change their behavior. For example, we can help you capture market share in competitive geographies or with specific demographic segments.
With our insight into their spending history, you can know what behaviors change at the time of a reward. With no IT integration, we can target things like:
- Ongoing, automatic rewards for purchases to deepen loyalty
- A bonus reward for digital purchases
- Reward customers for visiting multiple times in a chosen time frame
- And more!
Come into Your Restaurant this month for a bonus reward
Millennials and the mass affluent are looking for a connection with the brands they believe in and ways to make financial markets more accessible.
Bumped gives you the ability to provide both of those things, and manage the relationship with your customer throughout their journey with your brand.
- Give a bonus reward for ordering via the restaurant’s app
- Turn your customers into your advocates by making them owners — drive positive word of mouth
- Reward for engagement on social media
- Create a personalized and meaningful reward to target key segments
- And more!
Download Your Restaurant app to get a bonus stock reward
Data that tells the whole story
Whatever use case you pursue, as a result you can get a better understanding of your customers' behavior. Anonymized and aggregated for privacy, Bumped helps you understand metrics like:
Competitor cross-shopping and spend • Change in competitive spend • Segmented buying personas • Detailed demographics • Card preference and utilization
Proof Point: Large Retail Brand
Bumped users selected a large retail brand and began receiving stock for their purchases. On average, the brand spent $1.84 in monthly rewards per customer.
Increase in Monthly Visits+1Bumped users who selected the brand visited an average of 1 additional time per month.
Increase in Monthly Spend$45Bumped users who selected the brand spent an average of an additional $45 per month.
Increase in Market Share3.5%Brand increased market share among Bumped users who chose the brand by 3.5%, accounting for seasonality.
Brand's return on marketing spend
Segmented by Target Audience
- 2.3 monthly visits
- $85.80 avg. monthly spend
- 2.7 additional monthly visits
- $150.35 additional monthly spend
Bumped works with Brands to set unique parameters for targeted consumer behavior and resulting rewards. The result of the program will be unique to each brand implementation.